TGI’s wide format print technology and equipment help bring your creativity to life. We are confident that you will benefit from TGI’s wide format print services … TRUST – TGI’s team of wide format experts has provided education, advice, and helped hundreds of companies bring their ideas to life. RESULTS – You want your job to be of the highest…
Collin Street Bakery produces and ships cookies, cakes, and pies to over 200 countries. Despite a strong re-order rate, the company still hungered for new customers. How do you convince people who’ve never tasted your desserts to give your signature fruitcake a try? Direct mail and creative naming, that’s how! Direct Mail Consultant Greg Hennerberg started by renaming the…
Many of today’s firms are opting for office environments with open spaces that house pods of people who work on similar projects. Teams can collaborate more easily and solve problems more quickly, thereby increasing productivity. As it turns out, though, you might want to take your seating arrangements to the next level. Research from the Kellogg School of Management at…
According to a recent study by Roper, 60% of business executives believe that content helps them make better buying decisions. Furthermore, the 2016 Demand Gen report found that these decision-makers consume between 3 and 5 pieces of content before engaging with a sales rep. Your content helps prospects find you, and it also validates your credibility among the individuals that…
The excitement continues to grow at TGI as the HP Indigo 12000 Digital Press is being added to our print and production equipment lineup Providing our customers with unsurpassed service along with exceptional print quality means we have to be at the forefront of embracing the latest technology and equipment. With that in mind, TGI selected the best of the…
The turnover within an average sales organization is more than 25% according to the 2015-2016 Sales Effectiveness – Sales Acceleration Survey conducted by DePaul University. Many industries accept this level of turnover among the sales ranks as normal, but consider this—would Google accept a 25% turnover in engineering? Probably not. The reason is simple—that type of turnover affects an organization’s…
According to a recent study conducted by a team of psychologists from several major universities, even employees who were the most focused on learning and improvement were “significantly unhappy” with the constructive criticism they received during annual performance reviews. This explains the results from a separate study conducted by Deloitte, where 58% of responding executives noted that their current performance…
In past years, sales managers often started each day by shooing their teams out of the office and into the streets believing that the best way to make a plan was to get in front of customers. Reps who spent too much time in the office were often labeled “office dogs” because they lacked the motivation to spend all…
For most businesses, keeping your best customers happy is a key initiative. However, many companies’ efforts are thwarted by disparate data sources and ROI metrics that fail to measure a key element of the customer experience—appreciation. Johnston & Murphy, a retailer known for the quality of its products, was able to establish a strong and loyal base with 52% of…
According to the 2016 DemandGen Report, 51% of B2B buyers are relying more on content to conduct research and make purchasing decisions than they did in 2015. Content has become such a critical part of the sales process for buyers and sellers that 75% of B2B marketers plan to increase their spending on content development in 2017. eMarketer claims that…