“The winner is the chef who takes the same ingredients as everyone else and produces the best results.”-Edward De Bono According to the CMO council, “33% of marketers have no form of inventory management.” We mentioned this to our Inventory Manager, Jack Glacken III, and he was shocked. When asked his opinion about this statistic, he replied, “Content changes constantly,…
On Sunday, September 8th, TGI was honored with the St. Jeanne Jugan Award by The Little Sisters of the Poor, at their annual Pot of Gold Raffle . The event took place at the Drexelbrook Ballroom in Drexel Hill and the room was filled with hundreds of local supporters and contributors. At the culmination of the ceremony, TGI President Jack…
On September 12, 2013 TGI will be part of the webinar The Art of Efficiency, Kate Dunn from InfoTrends will be joining us to facilitate the webinar. Being an expert in Marketing and Sales, we wanted to provide her background in the industry, and to ask her a few questions about web portals and eCommerce. Kate Dunn is CEO and…
According to the CMO Council , 73% of companies do not track obsolescence of marketing materials, and of those that do, forty percent say they waste 20% or more of their marketing materials because of obsolescence. How much money are you throwing away year after year? Marketers develop materials to aid in the marketing of products. They strive to provide the most…