5 Ways to Transform Failure

From TGI's Marketing Hour Magazine, September/October 2015 issue. Back in the Saddle: Tolerating Failure and Winning Against All Odds. "Mistakes are the portal of discovery"- James Joyce In business, following your dream to bring your product or service into the world is a risky venture. Among the many incredible stories of great successes in business ventures, there are far more stories…

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Impact: Going Deeper Than Data

By Lorrie Bryan, TGI’s Marketing Hour, Volume 1 Issue Five: September/October 2015 With a few clicks, the right data-software combo can readily tell you who your best customer is and what products or services he has bought from you in the past A couple of more clicks, and you can predict with a great accuracy what they’re likely to buy…

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Bringing Back The Ink and Paper

To stay ahead in business, business and marketing professionals alike are constantly searching for the next big marketing campaign to really get their word out there. To be heard, we need to be different, we need to capture the attention of our audience, and we need to think outside of the box. However, sometimes we over think the process and…

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