Blog

Office Dogs

August 15, 2017

In past years, sales managers often started each day by shooing their teams out of the office and into the streets believing that the best way to make a plan was to get in front of customers.   Reps who spent too much time in the office were often labeled “office dogs” because they lacked […]

Read More

Surprise and Delight – The Customer Experience

July 28, 2017

For most businesses, keeping your best customers happy is a key initiative. However, many companies’ efforts are thwarted by disparate data sources and ROI metrics that fail to measure a key element of the customer experience—appreciation. Johnston & Murphy, a retailer known for the quality of its products, was able to establish a strong and […]

Read More

Sea Of Content – Too much of a good thing isn’t good!

June 8, 2017

According to the 2016 DemandGen Report, 51% of B2B buyers are relying more on content to conduct research and make purchasing decisions than they did in 2015. Content has become such a critical part of the sales process for buyers and sellers that 75% of B2B marketers plan to increase their spending on content development […]

Read More

Enhance your branding, visibility, & add the WOW factor

May 31, 2017

Wide Format Display Solutions from TGI Enhance your branding, visibility, and add the WOW factor to your next event, product launch, or to freshen up the office décor. Indoor and Outdoor Events Banners, posters, signage, retractable bannerstands, custom diecuts, floor graphics   Packaging Short run box and package production, point of purchase display prototypes   […]

Read More

Ringing in Your Ears

May 23, 2017

Hear that? It’s the sound of 162 billion phone calls to businesses resulting from the search, social, and display advertising appearing on mobile phones.   Today’s marketers are shifting more and more of their spending to mobile. BIA Kelsey, a leading research firm focused on local advertising and marketing, expects the number of conversion calls […]

Read More

Fight Like Nalan – Remembering Our Friend

May 16, 2017

Last week, TGI lost a member of our work family and dear friend, Nalan Price. Over the last 9 years, Nalan fought a long, hard battle with cancer. During this time, she had a large support system, most of whom are familiar with the team shirt she wore that said “Fight Like A Girl”. In […]

Read More

You Can’t Do It Alone

May 3, 2017

At some time in the life of a small business, someone besides the owner will need to sell the product or service for the firm to be truly successful. Unfortunately, that’s where the wheels come off the bus for a lot of business owners. While they are continuing to bring in revenue themselves and focusing […]

Read More

Make It Work

April 27, 2017

On Project Runway, American Fashion Consultant Tim Gunn coined the phrase “Make it work!” for would-be designers who needed to transform their existing design into something competition-ready in a very short period of time. Just like would-be designers, your sales reps may need the same advice when using voicemail messages to get the attention of […]

Read More

The Perfect Time – Age of Millennials

April 6, 2017

Within five years, Millennials will account for 48% of your sales force. Millennial sales reps will want different things from your business. Now is the perfect time to ensure that your company will be able to attract the best talent possible. For starters, 88% of Millennials want co-workers who can also be their friends. If […]

Read More

Other Factors

March 29, 2017

According to a study by Leadership IQ, 46% of new hires will fail within the first 18 months. Their companies will then spend the equivalent of six to nine months of the position’s salary finding and training replacements. The costs of a bad fit are staggering, and they prevent businesses from building better products, growing […]

Read More

A Secret Weapon

March 21, 2017

All businesses want to grow sales, but very few have figured out how do this efficiently and consistently over time. Cintell, a cloud-based customer intelligence platform, recently published a study entitled “Understanding B2B Buyers”. This may uncover a secret weapon. 71% of companies that exceed revenue and lead goals have documented buyer personas. A buyer […]

Read More

The Millennial Impact

February 7, 2017

The B2B sale has always relied heavily on the relationship between buyer and seller. Today, though, many businesses are finding that those relationships aren’t delivering the same results they once did. The key to assessing the flaws in your process may start with understanding the impact that Millennials have on B2B buying processes. Because they […]

Read More

Everywhere You Are

February 1, 2017

Visa, a global payment powerhouse, has used the “It’s everywhere you want to be” tagline for years to help potential customers understand the sheer number of worldwide businesses that accept the card. With the integration of marketing automation platforms and social media sites, today’s marketers can quite literally find you “everywhere you are” —at least […]

Read More

What Happened First?

December 29, 2016

According to the Customers 2020 Report, the customer experience will overtake price and product as the key brand differentiator by the year 2020. No matter what you sell, your customers will be making purchasing decisions based on the strength of their end-to-end journey with your company. Naturally, most companies are focused on revamping customer service […]

Read More

Peddling

January 10, 2017

No one would argue that prospects seem more focused on price today than twenty or even ten years ago. The question—and perhaps the secret to your sales success—is why? The answer could lie in the amount of look-alike products and services that exist in today’s market. If multiple companies can meet your needs fairly well, […]

Read More

The Fine Art of Service

December 8, 2016

Jack knew “The Fine Art of Service”.  He lived and breathed it.  He provided it for over 30 years as a typographical consultant to art directors, designers, and production managers. When he founded Today’s Graphics Inc. in 1977, Jack was obsessed with instilling this philosophy in every employee. Jack is no longer with us, but […]

Read More

The Organization We Compromise For

December 9, 2016

Dysfunctional organizations don’t just materialize. According to American Entrepreneur and Marketer Seth Godin, they develop as a result of many compromises made over time. A new hire doesn’t seem to be catching on, but the time it will take to replace her trumps the need for initiative and productivity. A skilled tradesman refuses to train […]

Read More

Asking Questions

November 29, 2016

Pre-school children ask about 100 questions a day, but most kids have all but stopped asking questions by middle school. Many researchers believe that this decline in questioning is the result of a school system that rewards knowing the answers rather than asking good questions. Things don’t get any better in the business world. Clayton […]

Read More

Recipe for Success

November 18, 2016

Collin Street Bakery produces and ships cookies, cakes, and pies to over 200 countries. Despite a strong re-order rate, the company still hungered for new customers. How do you convince people who’ve never tasted your desserts to give your signature fruitcake a try? Direct mail and creative naming, that’s how! Direct Mail Consultant Greg Hennerberg […]

Read More

Family Ties

October 25, 2016

At TGI, we work hard to meet our customers needs and provide innovative ways to help companies express themselves.  TGI is successful helping our customers because we have a great team of employees that mesh well and come together to hash out the best processes to meet each individual company’s needs.  Because TGI is a […]

Read More

The Golden Goose

November 8, 2016

One of Aesop’s Fables tells the story of a farmer who owned a goose that laid golden eggs. The farmer surmises that there must be a large supply of gold inside the goose, so he kills the goose to capture all the gold at once. Once the goose is dead, it stops laying eggs completely […]

Read More

The Possibilities Are Endless

October 25, 2016

In 2010, more than 1,785,059 confirmed cases of Dengue—a deadly mosquito-borne fever—were reported on a worldwide basis. With over 30,000 cases of its own by 2013, the tiny country of Sri Lanka embarked on a massive campaign to educate its population. Mawbima, Sri Lanka’s mass-market newspaper, played a key role during the campaign by providing […]

Read More

Get Your Prospects Moving!

October 19, 2016

Video marketing can boost website visits, help prospects get to know your company and its products, and demonstrate credibility to the market place. To capitalize on the power of video, here’s a list of easy-to-create videos that can win with prospects and customers and keep you from writing tons of content! Video Testimonials: Let your […]

Read More

May I Have Your Attention Please?

September 22, 2016

Critical information is typically preceded by this important question. Whether it’s a grade school announcement reminding students to bring in a permission slip or a conductor on a train announcing the next stop, these words get an audience’s attention. What happens if the announcement isn’t spoken, but printed instead? As it turns out, color is […]

Read More

Different Question, Better Answers

September 27, 2016

Takeru Kobayashi revolutionized the sport of competitive eating. At five foot eight inches tall with a slight build, it seemed impossible that Kobi, as he was called, could more than double the previous records in his field. According to Freakonomics Authors Steven D. Levitt and Stephen J. Dubner, Kobayashi’s success might be the secret sauce […]

Read More

A Wolf In Sheep’s Clothing

September 8, 2016

Aesop’s Fables tells the tale of a wily wolf that dresses as a sheep to deceive a shepherd and gain access to his flock. Once on the inside, the wolf remains secreted until the shepherd locks the flock in for the night and then prepares for a juicy meal. Luckily for everyone but the wolf, […]

Read More

It’s That Important

August 7, 2016

Once organizations have the right people in place, they must consistently develop their talent to keep pace with the market’s ever-changing needs. For many businesses, however, professional development unfortunately stops once a new hire is trained. Years later, company leaders will wonder why their employees have become complacent and actually seem resistant to learning new […]

Read More

TGI advances to SOC 2 Type 2 Data Security Rating

July 27, 2016

TGI advances to SOC 2 Type 2 data security rating; Successfully completing another rigorous third-party audit by 360 Advanced PHILADELPHIA, PA – After achieving the Service Organization Controls 2 (SOC 2) Type 1 data security rating last year, TGI has taken its dedication to data security to the next level and has completed the requirements […]

Read More

No Time Like The Present

March 22, 2016

While many managers struggle with holding their teams accountable, it seems it is most epidemic with sales managers. Surprisingly, these accountability challenged managers often have the biggest problem with their best reps. The top reps might be the ones failing to update their CRM or turn in forecasts or account development plans by the assigned […]

Read More

Because You’re Smart

February 24, 2016

Lead nurturing is the process of expanding relationships with prospects as they move through each step of their buying process. Good lead nurturing is all about getting the right message to the right prospect at the right time via the right channels. In order to do this well, the selling company has to identify where […]

Read More

Super Bowl 50, “Commercial Bowl” Breakdown

February 10, 2016

Maura Glacken, TGI’s Marketing Coordinator, breaks down a few commercials from Super Bowl 50. Ah, another Super Bowl came and went. While we are still trying to gain back momentum from Sunday’s festivities, there are a few things that I can’t stop thinking about. Aside from the Bronco’s win, Lady Gaga’s outstanding version of the Star […]

Read More

5 Ways to Transform Failure

January 29, 2016

From TGI’s Marketing Hour Magazine, September/October 2015 issue. Back in the Saddle: Tolerating Failure and Winning Against All Odds. “Mistakes are the portal of discovery”- James Joyce In business, following your dream to bring your product or service into the world is a risky venture. Among the many incredible stories of great successes in business […]

Read More

Impact: Going Deeper Than Data

December 17, 2015

By Lorrie Bryan, TGI’s Marketing Hour, Volume 1 Issue Five: September/October 2015 With a few clicks, the right data-software combo can readily tell you who your best customer is and what products or services he has bought from you in the past A couple of more clicks, and you can predict with a great accuracy […]

Read More

3 Simple Tips for Hosting an Exciting Corporate Event

November 3, 2015

Event planning is no easy undertaking. Organizing dozens of tasks, pressing deadlines, managing vendors, communication, and all around multitasking is what you deal with every day in order to pull off an awesome event. And on top of these things, you have to worry about making sure your event is a memorable one. When it […]

Read More

Bringing Back The Ink and Paper

October 14, 2015

To stay ahead in business, business and marketing professionals alike are constantly searching for the next big marketing campaign to really get their word out there. To be heard, we need to be different, we need to capture the attention of our audience, and we need to think outside of the box. However, sometimes we […]

Read More

5 Benefits of PhotoTex Wall Art

September 28, 2015

It’s no secret that wall graphics, wall coverings, and removable wall art are on the rise for interior decorating, for both residential and corporate use. There are a multitude of options for products, designs, materials, applications, and to be honest- it can be a little overwhelming! Finding the perfect product for your space is the […]

Read More

TGI Product Spotlight: PhotoTex

September 11, 2015

Every so often, an exciting product hits the market that changes the industry and really grabs our attention. When PhotoTex, a self-adhesive fabric, came on the scene in 2004 it ignited a revolution in the peel and stick signage arena, and made up for the shortcomings of your typical vinyl signage. Creating a new range […]

Read More

TGI Unveils New Data Security Compliance

July 9, 2015

It’s official! After going through a vigorous Third-Party audit process, TGI is proud to announce our successful completion of the Service Organization Controls 2 (SOC2) examination by security audit firm 360 Advanced P.A. SOC 2 is a series of tested controls built on data, IT infrastructure and building security. The successful completion of the SOC […]

Read More

Gotta Have More Mindshare

June 17, 2015

James Obermayer came up with the Rule of 45, which says that 45% of your prospects will eventually buy. If not from you, then they will buy from a competitor. The time it takes to convert initial interest into a sale varies widely depending on what you sell and who you sell it to. There […]

Read More

4 Marketing Lessons We Can All Learn From David & Goliath

June 5, 2015

Taken from the article, Underdogs: How our Weaknesses can Become our Strengths, by Michael J. Pallerino, in TGI’s May/June issue of Marketing Hour. 1. Nothing is impossible: David found that weak point in Goliath’s armor, which allowed him to triumph in the battle. You must find the proper approach, and/or bide your time for the […]

Read More

The Millennial Pie

Since the 1960s, marketers have been focused on carving out a piece of the 76 million strong baby boomer spending pie. But a bigger pie is now ready for slicing. There are more than 80 million millennials today and their collective spending power is expected to top $10 trillion over their lifetimes. Companies like Chipotle, […]

Read More

13 Tips for Protecting your Brand: Phase 2

June 1, 2015

Article from the March/April Issue of Marketing Hour, Brand Police: Why your brand should be your first line of defense By: Charlie Lunan After the research and development phase of your brand, it is time to monitor your brand and if necessary, enforce legal action. A comprehensive brand protection strategy can and should be driven […]

Read More

13 Tips for Protecting your Brand: Phase 1

May 28, 2015

Article from the March/April Issue of Marketing Hour, Brand Police: Why your brand should be your first line of defense By: Charlie Lunan With the plethora of information and competition in the marketing world today, it is vital for companies to develop an effective brand protection strategy. Having protection and setting standards for your brand […]

Read More

5 Steps to Enhancing your Cross Channel Marketing Strategy

April 23, 2015

In a world inundated with marketing technology, messages and how to receive them, it is hard navigate through it all while maintaining your focus. Developing a powerful cross channel marketing strategy can be a daunting task, but taking the right steps can lead you to marketing sophistication. Avoid the pitfall of cross channel marketing by […]

Read More

Global Print Network Saves the Day!

March 19, 2015

Having friends worldwide in the industry really pays off. Last week, we were challenged with a super rush turnaround, a project was to be printed and shipped to Hong Kong, in 24 hours! Thanks to Dscoop, and our partners in Tokyo, we were able to make it happen! Here are the Details: Problem: A Private […]

Read More

Dscoop Celebrates 10 Years at DscoopX

February 26, 2015

“We started Dscoop to provide the Industry with a positive platform that could create partnerships, new opportunities, and build relationships. Never, would I have imagined this organization to grow into what it is today.” Jack Glacken, President of TGI. Dscoop, a community of HP users, is holding their Tenth Annual Conference, Dscoop X, March 5-7, […]

Read More

7 Deadly Sins of Marketing

February 20, 2015

The biggest mistakes marketers make today, taken from TGI’s Marketing Hour. Article by: Michael J. Pallerino “Mistakes you can learn from; sins stay with you forever.”-Corey Taylor We learn something new every day. That’s the idea anyway. We exact plans and strategies. Some work and some don’t. Then we sit down and sift through the pros and […]

Read More

TGI Launches New Website

February 4, 2015

We are thrilled to announce the launch of our new website, TGINC.com. Our website includes a fresh new look and feel, provides more interaction, more videos, and more ways to see what TGI can do for you. When creating our new website we had a few goals in mind. We wanted our site to be:  […]

Read More

Today’s Marketing—A Virtual Reality

January 8, 2015

Static selling to an audience is not enough anymore. In fact, it could be considered downright boring. Today’s audience wants to get into the action and participate. Winning over customers requires creating an engaging, interactive experience where the brand and customer reality intersect. And that’s how Nabisco’s Oreo, Trident, and Ritz brands, millions of screaming […]

Read More

Get Rid of the Distractions

December 11, 2014

Potential customers can leak out of your prospect funnel in numerous locations; plugging those holes is all about getting rid of the distractions. On the consumer side, shoppers get distracted when there’s a question they can’t answer. “Will these slacks work with my brown shoes?” On the B2B side, those questions can sound like, “Is […]

Read More

A Delicious Treat

November 7, 2014

Krispy Kreme is enjoying 21 straight quarters of growth, a feat few in the crowded $50-billion breakfast market segment can rival. Its secret ingredient to sweet success: taking solid actions to improve product quality and respond to customer purchasing actions. In 2005, sales topped $1.07 billion, but the aggressive expansion plan that followed wasn’t the […]

Read More

Take 9 Minutes

October 3, 2014

Can I Take 9 Minutes of Your Time? George Bernard Shaw once said, “Sorry for the letter, I didn’t have time to write a postcard.” He knew that it took more time to summarize his thoughts to fit concisely on a postcard then to fill a letter. Applying this logic to meeting presentations leads to […]

Read More

Can’t Buy Me Love

September 5, 2014

In a recent article in The Atlantic  (“Why Don’t Young Americans Buy Cars?”) Jordan Weissmann explored the sharp decline in car sales to Millennials. He wondered aloud if it is a generational shift or just a lackluster economy. Either way, today’s marketers need to understand what’s going on inside the heads of those earphone wearing, […]

Read More

Extra, Extra Read All About It

August 8, 2014

Most businesses use e-mail to communicate with their customers. But with open rates at all time lows, marketers may want to consider a best practice used by newspaper publishers in the last century to sell special additions printed to cover late-breaking news. E-mail subject lines are the newspaper boys of yesteryear. They should be designed […]

Read More

Put the Peddle to the Metal

July 11, 2014

It’s the time of year when sales leaders contemplate training initiatives to boost performance in the coming year. The problem is that training courses alone rarely deliver on their promise. Think back to fourth grade. How much do you remember about chapter four in your history book? Your answer is likely, not much, if anything. […]

Read More

Priceless Marketing

June 6, 2014

Most people think that the MasterCard in their wallet comes from MasterCard. But actually, banks issue cards. MasterCard wants to change its culture and public perception from one of a financial services company to the tech firm it really is.  Changing market perception is tough but they’ve simplified the process with a roadmap other companies, […]

Read More

Out with the In’s and Ex’s

May 2, 2014

If you’ve been trying to find sales reps that are gregarious, outgoing, and assertive, you may be barking up the wrong tree.  A Wharton School of the University of Pennsylvania study says the best reps are actually people who are “ambiverts”—neither introverted nor extroverted but somewhere in between. After studying more than 300 sales reps, […]

Read More

Let’s Go to the Video!

April 4, 2014

Just like sportscaster Warner Wolf knew years ago, people like video. In fact, ComScore is reporting that the average person watches 22 hours a month, many in short-form videos, taking only a minute or so to view. Using video with other marketing channels engages prospects more effectively than words alone. Typical email open rates, for […]

Read More

TGI’s Power of 3 Symposium Re-Cap and Video

March 27, 2014

On Friday, March 14, 2014, TGI and Hewlett Packard (HP) hosted The Power of 3 Symposium, focusing on Innovation, Education and Interaction. Friends, clients and colleagues joined us for this innovative event all under the theme of our favorite holiday, St. Patrick’s Day. Watch our video below to see what the day was all about, […]

Read More

TGI Power of 3

March 11, 2014

Discover the Power of 3 at TGI’s marketing Symposium on Friday, March 14. Enjoy a day of education and St. Patrick’s Day festivities as you hear from leading marketing professionals and experience the sights and sounds of the holiday. Last chance to register for the event! To register for the event and find more information, […]

Read More

Move Over Generic Décor, Digital is Taking Over

February 28, 2014

http://youtu.be/cW7_cEQKKTs Interior designers, for commercial and residential spaces, are turning to customized Digital Décor to add awesome impact to their design plans. It’s no secret that digital Décor is on the rise, for both residential and commercial design, and for good reason. Due to advances in technology, it is now affordable to customize materials as […]

Read More

TGI’s St. Patrick’s Day Marketing Symposium, The Power of 3

There are a lot of changes occurring at TGI this year, we are redeveloping our website, renovating our TGI Headquarters in Philadelphia, bringing in new technology, and it is all because we are driven to bring the most value we can to our partnerships. We are ready to unveil a winter’s worth of efforts. On […]

Read More

TGI Loves Technology

February 7, 2014

TGI’s roots are in print and typesetting, we have a deep history in traditional offset printing, we pioneered digital, short-run printing, invested in large format equipment, but we owe our success to something we love – technology. We have a love affair with technology in marketing. Embracing technology has kept us alive and has allowed […]

Read More

TGI Loves Marketing

We love marketing, every single aspect of it, so this week we are dedicated to our love for all things marketing. Here are some of the capabilities that we know and love: We love Wide format printing The options are seriously endless in Wide format printing. From wall coverings to vehicle wraps, we love it […]

Read More

Dscoop9 Campaign Uses Powerful Technology for Powerful Results

February 6, 2014

Inspired by the theme for Dscoop9, “Break The Mold”, Dscoop is breaking the mold like never before in their marketing efforts for the Dscoop9 conference. The marketing strategy for the conference calls for using variable data and cross-media tactics throughout all marketing materials in a way that is new to the organization’s marketing techniques from […]

Read More

The Importance of Brand Consistency- Going Beyond a Logo!

January 31, 2014

Companies spend up to millions of dollars developing their brand. When building a brand, companies spend countless hours developing a strategy, look and feel that communicates their message to their audience. That is why when marketing your brand it is vital to be consistent. To strive for visual cohesion, develop a blue print detailing a […]

Read More

New Year, New TGI!

December 31, 2013

The New Year is right around the corner! 2013 has been an awesome year for TGI because of our wonderful clients and coworkers, and we are looking forward to seeing what lies ahead in 2014. To kick off the New Year, we wanted to share what is in store for 2014, and take a look back […]

Read More

Standing out with Cross Media Marketing

November 21, 2013

In a world inundated with marketing messages and ways to receive them, it is hard to stand out in the marketing mix. Cross media campaigns are essential strategies for reaching your market, allowing you to interact on multiple channels, providing various opportunities to reach every recipient. Single channel marketing, will result in being lost, and […]

Read More

Holiday Cards that Help the Homeless

October 29, 2013

 “Remember that the happiest people are not those getting more, but those giving more.” H.Jackson Brown, Jr. As the Holidays are slowly approaching us, this is important to remember. According to www.greetingcards.org, Americans spend nearly $2 billion on Christmas holiday cards each year. If businesses or individuals bought their holiday cards from local organizations, cards sales […]

Read More

Social Media Campaign Launched for TGI

At TGI, one of our priorities is building and maintaining relationships with our clients. Inspired by the opportunities to learn, listen and maybe provide some solutions or ideas to our clients, we turned our attention to social media. In the beginning of the summer, TGI developed a goal to create a content driven social media […]

Read More

TGI Sponsors VIP Room at the Wilmington University Green and White Ball

October 28, 2013

Wilmington University has established an annual fundraiser to help students realize their dreams for a degree in higher education. This past Saturday, October 26, TGI sponsored the President’s VIP Reception room. The Green and White Scholarship Ball is a Black Tie/Masquerade Party that features themed venues of food, beverages, cocktails and music, transforming the University […]

Read More

Fundraiser Dinner at La Laconda

October 15, 2013

Please join us in giving back to a wonderful organization. Our friends at The Little Sisters of the Poor, are having a fundraiser, at La Laconda. The Little Sisters of the Poor is a nonprofit organization that serves the impoverished elderly in our communities, TGI has supported this charity since 2010. This organization holds a […]

Read More

TGI Opening the Doors for SUPER Wide Format

Last week, TGI received a BIG delivery, our HP Latex 3000 Printer! TGI is no stranger to wide format printing, having been in the wide format printing business for a number of years, but this HP Latex 3000 Printer will open our doors to SUPER wide format printing. By switching from wide format printing to […]

Read More

Taking Control of Your Inventory

September 10, 2013

“The winner is the chef who takes the same ingredients as everyone else and produces the best results.”-Edward De Bono According to the CMO council, “33% of marketers have no form of inventory management.” We mentioned this to our Inventory Manager, Jack Glacken III, and he was shocked. When asked his opinion about this statistic, […]

Read More

TGI Receives St. Jeanne Jugan Award

On Sunday, September 8th, TGI was honored  with the St. Jeanne Jugan Award by The Little Sisters of the Poor, at their annual Pot of Gold Raffle . The event took place at the Drexelbrook Ballroom in Drexel Hill and the room was filled with hundreds of local supporters and contributors. At the culmination of […]

Read More

Meet Our Facilitator

September 9, 2013

On September 12, 2013 TGI will be part of  the webinar The Art of Efficiency, Kate Dunn from InfoTrends will be joining us to facilitate the webinar. Being an expert in Marketing and Sales, we wanted to provide her background in the industry,  and to ask her a few questions about web portals and eCommerce. […]

Read More

Big Orders = Big Waste!

September 4, 2013

According to the CMO Council , 73% of companies do not track obsolescence of marketing materials, and of those that do, forty percent say they waste 20% or more of their marketing materials because of obsolescence. How much money are you throwing away year after year? Marketers develop materials to aid in the marketing of products. They […]

Read More

The Little Sisters of the Poor Philadelphia

August 30, 2013

We are so proud and excited to announce that TGI is being honored with the St. Jeanne Jugan Award from The Little Sisters of the Poor.  The event will be from 1-4 pm at Drexelbrook in Drexel Hill, Pa. on Sunday September 8, 2013. The Little Sisters of the Poor are an international congregation of […]

Read More

Interactive Meetings are Successful Meetings

August 1, 2013

Meetings are essential for an organization’s management  and communication. A well-executed meeting can deliver motivation, increased productivity and motivate sales. But the only way any of these are going to be achieved is by creating  a sense of connection between the company and the people who organized on their behalf. There is nothing worse than […]

Read More

TGI at the HP Headquarters in Atlanta

July 25, 2013

TGI stays on top of the trends, constantly searching for the latest technology. President, Jack Glacken, along with Scott Elfreth, Ron Torney and our Wide Format expert, Dan Long, paid a visit to the HP Headquarters in Atlanta. Their goal was to scope out a new latex printer and the latest in HP equipment. While […]

Read More

Trade Show Follow Up

July 12, 2013

TGI recently developed both 20 ft and 10 ft trade show booths for our clients at Bloomage Freeda Biopharm, manufacturers of organic products used in pharmaceuticals, cosmetics and health industries. They were looking for a display with an updated look that could easily be set up with interchangeable graphics. The system we produced was a success. […]

Read More

The Ever-Evolving Trade Show Market

June 27, 2013

The Trade Show market is exploding. As interaction has taken spotlight in the way consumers interact with brands,  trade shows are becoming more and more competitive and creative, and it is important to evolve with the trends going on. For great success at a trade show, you want to attract, engage and maintain your potential […]

Read More

Wide Format is Getting Bigger!

June 20, 2013

Read More

Cross Media Campaign launched for the B&P Scholarship Fund

June 13, 2013

Here at TGI, we have a strong bond with the Monsignor Bonner and Archbishop Prendergast Catholic High School, due to our President, Jack Glacken, who is a very passionate Alum of Monsignor Bonner and Hall of Fame recipient. Because of Jack’s involvement and dedication to the Alumni Association, he was chosen to help lead the […]

Read More

Cross Media Does It Again!

April 4, 2013

TGI used a multichannel approach to generate attendance at a stellar trade show event for KDI. Held at the Hall of Fame Room at the Wells Fargo Center before a 76ers game, the campaign exceeded its goal with 55 attendees while attracting several key accounts for KDI.

Read More

Monsignor Bonner 2012 Hall of Fame is huge success.

October 7, 2012

Monsignor Bonner High School held their 2012 Hall of Fame Induction this past Saturday night at Drexelbrook and by all accounts it was a huge success. TGI produced all the tribute videos for each inductee, as well as the commemorative books for the event. Among the Inductees, were Anthony Becht who played Tight End in the […]

Read More

TGI salutes Steve Sabol of NFL Films, 10/2/42 – 9/18/12

September 24, 2012

In 2006,  TGI President Jack Glacken was asked to produce a documentary film, pro bono, for the 2006 Monsignor Bonner Hall of Fame to pay tribute to their 1959 Philadelphia City Football Champs. Jack immediately thought Steve Sabol of NFL films would be perfect to open up the video. Steve Sabol graciously agreed. The 1959 […]

Read More

Now that’s personalization! Video personalization.

July 27, 2012

TGI is getting ready to launch an email blast with a personalized video for KDI as a follow-up to a recent event they had at the New Jersey Motorsports Park. TGI had created a cross-media campaign (print, email, web, video, telemarketing) for KDI to attract customers and created a personalized video in Apple Final Cut […]

Read More

KDI Day results in High Performance!

June 8, 2012

Ron Torney of TGI is shown here at KDI’s High Performance Day at the New Jersey Motorsports Park in Millville, NJ on May 22nd. High Performance it was as Ron and over 40 other KDI customers not only experienced the thrill of driving on a race track but attended high-impact seminars facilitated by Canon and […]

Read More

WilmU Spirit Night Huge Success!

April 30, 2012

TGI President and Wilmington University Alum Jack Glacken is shown here with (from left) Stacey Stickel, Stefanie Whitby, Gloria Johnson and Cheerleaders from Wilmington University. The Alumni Relations department had organized “Wildcat Spirit Night” at Chick-fil-A in Bear, Delaware this past Wednesday, April 25th. Hundreds of Alumni and WilmU supporters jammed the parking lot and […]

Read More

TGI Gets National Attention!

March 16, 2012

Repositioning Lessons from TGI written by Barb Pellow for WhatTheyThink Publication Philadelphia-based TGI has become a national leader in print and cross-media communications. Founded in 1978 as a typesetter, the company has evolved into an organization that provides superior marketing support services to the Philadelphia region. In 1994, TGI became an early adopter of digital […]

Read More

Print/Direct Mail still Fundraiser’s best friend!

February 21, 2012

When the Archdiocese of Philadelphia’s Blue Ribbon Commission recommended the closure of Monsignor Bonner Boys High School and their sister high school Archbishop Prendergast, the only option left for Bonner/Prendergast was to raise as much money as possible in a very short time frame and make an appeal to stay open. Getting in touch with […]

Read More

Cathy Rush spoke at BMA breakfast today

January 27, 2012

Our President Jack Glacken attended another BCA (Business Clubs of America) Hospitality Breakfast this morning, as a guest of Ed Stefanski Jr. of Kistler Tiffany Benefits, at the Union League in Philadelphia. Guest Speaker Cathy Rush who established herself as a leader in women’s sports while coaching basketball at Immaculata College in Pennsylvania and won three consecutive […]

Read More

Red Sox closer Andrew Bailey & TGI team up to save Kids!

January 12, 2012

Newly acquired Red Sox closer Andrew Bailey, a South Jersey native, recently called on TGI’s goodwill for the inaugural Bailey Bowl which is one of the Strike 3 Foundation’s fundraising efforts throughout the country to strike out pediatric cancer www.strike3foundation.org   Go to www.youtube.com/onlytgi to see video The 2012 Bailey Bowl was held January 7th, 2012 […]

Read More

Dick Hoyt inspires at BCA Philadelphia Hospitality Breakfast

November 18, 2011

Dick Hoyt was the special guest speaker at the BCA (Business Clubs of America) Hospitality Breakfast this morning and his presentation left guests truly inspired! His was clearly more than a story of a father’s love. It was a story of courage… A story that true motivation and inspiration should come from the places that […]

Read More

Lasers, Scalpels — and 600 Pieces of Artwork by Ilene Dube

November 4, 2011

Capital Health’s new hospital on Scotch Road just off I-95 in Hopewell will open to patients on Sunday, November 6, and what they and their visitors will see is a hospital that embraces all the literal and figurative esthetics of a top-notch art gallery. Both Capital Health and the University Medical Center of Princeton at […]

Read More

TGI’s a Gold Sponsor at Wilm U Green & White Ball

October 23, 2011

Wilmington University has established an annual fundraiser to help students realize their dreams for a degree in higher education and TGI will again sponsor the event this coming Saturday Night as a Gold Sponsor. The Green and White Scholarship Ball is a Black Tie/Masquerade Party that will feature themed venues of food, beverages, cocktails and […]

Read More

We’ve lost a friend…Steve Jobs.

October 6, 2011

In the late 80’s and early 90’s, the Graphics Arts industry went through a major revolution caused by the advent of Desktop Publishing and of course, the Apple Computer. And although that revolution caused substantial turmoil for us at TGI, a Typography House in those days, it has opened up an endless world of opportunities for our […]

Read More

Little Sisters hit Pot-of-Gold

September 27, 2011

The Little Sisters of the Poor raised over $200,000. at their annual Pot-of-Gold event on Sunday, September 11th. “Dan Amoroso and The Amoroso Family were honored at the event and Dan told me he could not believe the Sisters were able to get almost 800 people to attend the event during the Eagles 2011 opener. […]

Read More

Consumers set the bar!

September 21, 2011

Amazon’s sales just jumped again.  This time, sales soared to 51% over the year to $9.91 billion easily topping analysis’ estimates. Amazon’s easy-to-use online website has been setting the bar since it first came on the scene in 1995.  The Seattle, Washington base e-commerce company that once just sold books now sells anything from jewelry […]

Read More

TGI Launches New Website!

Thanks to certified branding expert Michelle Price and her team at Price Communications, TGI proudly announces the launching of their new website. Only TGI has the expertise and operations to deliver the broadest range of marketing solutions…fast!

Read More

Art Director’s Club Rocks Again!

September 19, 2011

TGI participated in the inaugural Art Director’s Club of Philadelphia Agencies of Rock (AOR) event at the Piazza in Northern Liberties this past Saturday. During a fun-filled afternoon, numerous local bands took turns on stage while exhibitors like TGI presented new capabilities including image personalization, a powerful, creative tool for email & print campaigns.

Read More

TGI to showcase at Agency of Rock Event this Saturday

September 14, 2011

As part of the Art Directors Club of Philadelphia ongoing mission to help Philly creatives “Congregate, Collaborate, and Inspire” the ADCP will be sponsoring the Agency of Rock Event this Saturday, Sept. 17th at the Piazza in Northern Liberties. 
This Program is a social networking event and dynamic speaking event featuring some of the most interesting and thought-provoking minds in our business as part of ADCP’s ongoing mission to help Philly creatives “Congregate, Collaborate, and Inspire.”

Read More

Raise Your Glass for Dscoop in Chicago!

September 12, 2011

Dscoop (A Cooperative between HP Indigo users and HP) hosted a member party, sponsored by HP, GPA and MindFireInc at Chicago’s Navy Pier’s Lakeview Terrace Rooftop from 7:00 p.m. to 11:00 p.m. this past Monday, Sept. 12. Our Jack Glacken and hundreds of digital marketing industry leaders enjoyed networking, the beautiful Chicago skyline, and the sound of Chicago’s famous band “Hey Jimmy.”

Read More